Mark Tungate is a British journalist based in Paris, specializing in media, marketing and communication. He is the author of the best-selling Fashion Brands (also published by Kogan Page). He is a regular correspondent for the advertising industry journal Campaign and writes a weekly column for the French marketing magazine Stratégies. Mark writes regularly about advertising, style and culture, and his work has appeared in The Times and Daily Telegraph newspapers. He also contributes to the trend forecasting service Worth Global Style Network (WGSN.com). He writes the text for The Epica Book, an annual review of the best European advertising, and is the co-presenter of a weekly French TV show about advertising creativity. www.tungateinparis.com
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Books by Mark Tungate
Adland: A Global History of Advertising
Kogan Page
2007-09-01
