The Risk Takers: 16 Women and Men Who Built Great Businesses Share Their Entrepreneurial Strategies for Success
Vanguard Press, April 2010
The Risk Takers is about the personal and professional journeys
of 16 remarkable men and women who built hugely successful,
multimillion dollar companies. These were ordinary people with a good
idea who faced daunting challenges but took a leap of faith and started
their own business.
Renee and Don Martin personally interviewed these men and women, whose
inspiring stories demonstrate that it has never been easy to start your
own business and steer it through the inevitable potholes to ultimate
success -- in any economy, in any era.
Offering an insider's look, The Risk Takers highlights the
common traits and business strategies that helped propel these men and
women to the heights of success. These strategies can be applied to any
new or existing enterprise.
The Risk Takers seeks to encourage, educate, and motivate
would-be entrepreneurs to take that first risk-taking leap into
entrepreneurialism. The stories are heartening, uplifting, and
inspiring.
hardcover | ISBN: 9781593155872 | Publication Date: April 2010
Reviews:
"The Risk Takers tells the story behind the story of some
of America's most successful entrepreneurs, from humble beginnings
to dreams come true. Renee and Don Martin will surely inspire
entrepreneurs at any age or any stage. Wonderful, well-told
stories show you how to turn your dream into the American
Dream. This book is a must for anyone ready to trust their gut!"
--Harvey Mackay, New York Times #1 best-selling author
of Swim With The Sharks Without Being Eaten Alive
"What amazing stories of hope, tenacity, and courage by some of
America's greatest entrepreneurs. You'll be entertained and inspired by
these remarkable men and women who defied conventional wisdom and
overcame significant adversity on their way to success. The book will
encourage any budding entrepreneur to just start."
--Linda A. Linvingstone, Dean, Graziadio School of Business &
Management, Pepperdine University
"The Risk Takers delivers a treasure chest of ideas and
strategies that make it an essential tool for those seeking to start or
grow their own business."
--Peter Ueberroth, President and CEO, Los Angeles Olympic Organizing
Committee
"Not since Napoleon Hill (Think and Grow Rich) has anyone
captured the secrets on how real people become successful. A must-read
for anybody that has dreams about becoming an outstanding entrepreneur."
--Stephen Alan Odell, CEO, Sugar Foods Corporation (Sweet'N Low®)
"Don & Renee Martin want to remind you that even in these tough
times, the American dream is alive and well. The accomplished
entrepreneurs they have interviewed for The Risk Takers will
teach you, in their own words, how persistence and creativity can lead
to success. Trust your gut and read this book!"
--Ken Blanchard, coauthor of The One Minute Manager® and The
One
Minute Entrepreneur™
"The Risk Takers is a must-read, particularly as our economy
goes through its current strains. It is, after all, the entrepreneurs,
such as those documented in the book, who will lead our economy out of
the darkness and back to the sunshine. It is an easy read, with great
lessons throughout."
--James G. Ellis, Dean Marshall School of Business, University of
Southern California
"The Risk Takers delivers a treasure chest of ideas and
strategies that make it an essential tool for those seeking to start or
grow their own business. A great read filled with engaging stories of
some of America's most successful entrepreneurs."
--Peter V. Ueberroth, "Man of the Year," Time Magazine 1984;
President and CEO, Los Angeles Olympic Organizing Committee; Former
Commissioner of Major League Baseball in U.S.
"The future belongs to the risk takers, not the security seekers, and
those stories will inspire you to take intelligent risks in the
directions of your dreams."
--Brian Tracy, New York Times bestselling author
