Outsmart!: How to Do What Your Competitors Can't
FT Press, March 2008
There is not much new in management, but there is a lot new in business.
Jim Champy revolutionized business with Reengineering the Corporation. Now, in Outsmart! he's doing it again. This concise, fast-paced book shows how you can achieve breakthrough growth by consistently outsmarting
your competition. Champy reveals the surprising, counterintuitive
lessons learned by companies that have achieved super-high growth for
at least three straight years. Drawing on the strategies of some of
today's best "high velocity" companies, he identifies eight powerful
ways to compete in even the roughest marketplace. You'll discover how
to find distinctive market products, services, delivery methods, and
unexpected customers with unexpected needs.
How to reignite growth by...
- Seeing what others don't
- Breaking free of mental legacies
- Using all you know
- Changing you frame of reference
- Tapping other's successes
- Creating order out of chaos
- Simplifying complexity
- Doing everything yourself
hardcover | ISBN: 9780132357777 | Publication Date: March 2008
Reviews:
"Champy's engaging prose. fascinating success stories, penetrating
reflections, and provocative challenges to the status quo capture your
full attention from the first page to the last and leave your mind
swirling with new thoughts about how to exploit opportunities in a very
different world."
--Ray Stata, Founder and Chairman of the Board, Analog Devices, Inc.
"To outsmart or be outsmarted, that is the question in modern
business. Jim Champy has found the answer, in fact many answers,
by looking inside amazingly successful companies. And he tells their
simple stories in this book that is so delightfully short it can be
read on one flight."
--Dr. Robert "Bob" Metcalfe, General Partner, Polaris Venture Partners
"In this remarkably readable and incisive book, Jim Champy provides
case studies of fast growing, innovative companies that have created
and implemented successful strategies that are practical, market
tested, and reproducible in today's global marketplace."
--Denis A. Bovin, Vice Chairman, Investment Banking, Bear Stearns & Co., Inc.
"This book shows how to spot opportunities in a world that looks, at
times, like everything is done. Jim has strung together nine pearls
that reveal the essence of entrepreneurship."
--Gururaj "Desh" Deshpande, Founder and Chairman, Sycamore Networks, Inc.
